Ever had a brilliant idea and thought it was worth millions? Amanda Tatham asks Maxine Horn of British Design Innovation: “How do you bring designers’ vision and ideas to market?”

For over 10 years, Maxine Horn has helped designers to profit from their ideas, and the likes of Proctor & Gamble to broker deals with designers. She brings together industrial, service, 3D, digital and brand designers with innovation professionals to nurture viable propositions. On each project a team of creative, commercial and technology specialists collaborate to bring these into marketable reality.

In her conversation with Maxine, Amanda Tatham, a business-design consultant and co-founder of Designer Breakfasts, will be finding out how the British Design Innovation model works and about some of the money-spinning ideas that strategic, industrial and service designers have seen through this unique incubator.

If you want to be your own client and think of yourself as an entrepreneur, then February's Designer Breakfast is not to be missed.

To book your place at the February breakfast please click here

Event £25 including VAT.

Venue: Bartle Bogle Hegarty, 60 Kingly Street, London W1B 5DS

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8am breakfast/8.30am event/9.30 am close

Because places are limited Designer Breakfasts will charge the full amount to people who cancel after the RSVP date.

Breakfasts cost: £25 including VAT. Brunches cost: £95 including VAT